About the campaign
What is Trendy Red?
Trendy Red is one of the many activities that take place during Heart Month. Trendy Red is a provincial fundraising campaign that celebrates love and friendship on Valentine's Day.
How does the campaign work?
On February 11th 2010*, participants are invited to proudly wear red in exchange for a $5 donation to the Heart and Stroke Foundation of Québec.
Participants can register online or with the person in charge, within their organization.
Participants can show their support with a paper heart that will be used to create their organization's "Mosaic of Hearts".
Furthermore, participants can win one of seven three-night packages for six people at Complexe Au pied du Mont-Sainte-Anne!
Be creative! Organizations are invited to send pictures of their Trendy Red team. The most original organization will win a health-related conference hosted by a Foundation professional!
*The organization can choose another day to hold the event.
Who can participate in the campaign?
All employees and members of an organization across Québec can participate in the campaign.
Why register your organization to Trendy Red?
It's a simple, easy, friendly and team-building campaign.
It requires very little time for the person in charge within the organization (any member of your organization can play this role).
Requires no financial contribution from your organization.**
Accessible to all, given the low participation cost ($5).
** Corporate matches are however greatly encouraged.
But also to:
Motivate and retain your employees
Promote team spirit
Create a sense of pride and accomplishment
Create a positive perception of your organization by your employees, customers and suppliers
Be a good corporate citizen and do a good deed!
Contribute to the Foundation's mission to fight heart disease, the main cause of death in Canada.